People are attracted to what shiny and new, but boring wins in this league and if the Packers want to win in January, they must own the line of scrimmage. 

There's a theory that says a quarterback on a rookie deal is the "formula" for winning a Super Bowl. With Burrow, Hurts, and Purdy all making it to the championship round this year, that theory looks correct. Many Packers fans are up in arms that the Packers aren't using the sure-fire guaranteed Super Bowl formula... but there's more to the story.