It started with this Ad Age post May 1st by Rich Thomaselli stating
The disgraced one-time NFL superstar serving prison time for funding an illegal dog-fighting ring is primed to do public-service ads for People for the Ethical Treatment of Animals upon his release later this month. According to three people with knowledge of the matter, the proposed endorsement is part of a comprehensive PR scheme aimed at rehabilitating the quarterback's image and gaining him readmission to the league that banned him from playing.
According to the AP (via MSNBC News) -
People for the Ethical Treatment of Animals said it withdrew any offer about doing the ads after a U.S. Department of Agriculture report on Vick’s dogfighting operation found “he enjoyed placing family pets in the ring with fighting pit bulls and that he laughed as dogs ripped each other apart,” according to Dan Shannon, the group’s assistant director of youth outreach and campaigns.
I hope he never plays in the NFL. I know I'm probably in the minority of football fans in that arena.
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