Separate Green and Gold Ticket Packages Cited as Difficulty for Variable Pricing

At a breakfast sponsored by the Metropolitan Milwaukee Association of Commerce on Tuesday, Packers President Mark Murphy made some comments regarding ticket prices per jsonline.com.

“The biggest issue, quite honestly, within the league is the quality of play in the preseason is so much worse than the regular season, yet are charged at the same amount. The biggest push from the variable pricing is to lower the price for your preseason tickets and then increase for some of your premiums. That’s something that we are going to study. We decided not to be the first ones in. We are going to study it, look at it, see what kinds of experiences other teams have. It would be a little bit of a challenge for us because we have two season-ticket packages.”

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